Mohammed Yasser - Founder | YAY media


In the fast-paced digital landscape, businesses strive to make their mark and connect with their target audience effectively. Among the visionaries shaping the realm of digital media is Mohammed Yasser, the Founder of YAY Media. With a passion for innovation, strategic thinking, and a relentless pursuit of excellence, Yasser has established himself as a prominent figure in the industry, empowering brands to elevate their online presence and engage their customers in meaningful ways.

Building a Digital Media Empire:

Yasser’s journey in the digital media realm began with the establishment of YAY Media, a dynamic company that has collaborated with renowned brands both nationally and internationally. Through his leadership and commitment to excellence, Yasser has fostered strong partnerships with brands such as Fit 7 by M.S. Dhoni, Rhiti Group, and NRDC, an enterprise of DSIR – Ministry of Science and Developments, Government of India. His expertise and dedication have also attracted international clients from Dubai and China, highlighting the global impact of YAY Media’s services.

A Multifaceted Approach:

As the Founder of YAY Media, Yasser wears multiple hats, taking on various roles to ensure the success of his clients’ digital media strategies. With his astute business acumen, he drives the company’s growth, oversees operations, and spearheads innovative initiatives to stay ahead in the ever-evolving digital landscape. Yasser’s diverse skill set encompasses not only entrepreneurship but also product management, UI/UX design, Dev Ops and digital marketing.

Strategic Branch Management:

Yasser’s experience as the youngest Branch Manager right after his college in a startup has equipped him with a deep understanding of the intricacies of running a successful digital media company. Leveraging his strategic mindset and operational expertise, he streamlines processes, optimizes workflows, and ensures seamless execution of projects. His keen eye for detail and commitment to delivering exceptional results have earned him a reputation for operational excellence.

Driving Digital Success:

Yasser’s prowess as a Media Strategist and also a Director in shoots has been instrumental in the growth and success of YAY Media’s clients. Over the past 3-4 years, he has worked with international clients, harnessing the power of digital platforms to create impactful social media strategies, marketing campaigns and shooting scripts. With his deep understanding of target audience behavior and emerging trends, he formulates data-driven strategies that maximize brand visibility, increase conversions, and drive sustainable growth.

Embracing Opportunities for Growth:

Yasser’s success story is a testament to his unwavering determination and willingness to seize opportunities. His philosophy of never saying no to any opportunity has allowed him to gain invaluable experiences and insights. Rather than shying away from challenges, Yasser embraces them wholeheartedly, leveraging each project as an opportunity for learning and growth. This open-minded approach has shaped his journey and contributed to his professional development.


Mohammed Yasser, the Founder of YAY Media, is an inspiring entrepreneur and a trailblazer in the realm of digital media. Through his vision, expertise, and relentless pursuit of excellence, he has carved a niche for himself and his company in the competitive digital landscape. With a multifaceted skill set encompassing entrepreneurship, operations management, UI/UX design, and digital marketing, Yasser continues to empower brands, drive digital success, and shape the future of the industry. As YAY Media expands its reach and impact, one thing


You can Connect with Mohammed Yasser on LinkedIn and Instagram